Case study · 2025

Nami Coffee.

A new wave for a Japanese-inspired specialty coffee brand in Saigon.

Brand identity
Packaging
Campaign

Design system Nami Coffee

The challenge

In a crowded specialty coffee market, Nami needed a memorable visual signal without relying on familiar craft clichés.

Nami CoffeeAa

Identity system
2025

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The outcome

The cobalt wave and red sun became flexible brand assets, recognizable across packaging, interiors, and social content.

Aster Finance. ↗